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Evo - Shopper Marketing Agency | Nestlé Choose Wellness
shopper marketing, shopper, shopper activation, activations, promotions,
15488
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Nestlé Choose Wellness

Date

December 07, 2015

Category
Promotional Marketing, Shopper Marketing
About This Project

evo partnered with Nestlé to help bring the Choose Wellness campaign to more shoppers than ever before. Our campaign engaged shoppers throughout the path to purchase, digitally, socially and inspirationally. Importantly we also engaged the trade to support the campaign. The centre piece of the campaign were the nationwide Wellness Kitchens, giving shoppers the inspiration and know how to create better meals. The results speak for themselves, store sales growth spiked 17%.